COCO DE MER X PAMELA ANDERSON

Following on from her recent renaissance starring in the Vivienne Westwood SS17 campaign, it seems Baywatch babe Pamela Anderson can do no wrong among fashion front-runners as she is now the star of raunchy sex toy and negligee brand Coco De Mer's Valentine's Day film. A short, arty piece by Rankin's production agency The Full Service, Anderson treats herself to a Valentine's Day evening - alone but for a bed of rose petals. Anderson is now the brand's global ambassador.

Like other brands that play in Coco De Mer's space, Agent Provocateur also select a 'Hero' for each new campaign, these have previously included Naomi Campbell and Paloma Faith.

Anderson is known for her roles on the television series Home Improvement, Baywatch and V.I.P., as well as her high-profile marriage to Mötley Crüe drummer Tommy Lee. She was Playmate of the Month for Playboy magazine in February 1990.

Go Pammy!

Watch the full video here


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